Long John Silver's Restaurants in the USA: Essential Data Insights for F&B Businesses and Investors

May 22, 2025
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Long John Silver's, the beloved American fast-food seafood chain, continues to offer a tantalizing variety of crispy fish, shrimp, and more. For investors, entrepreneurs, and food enthusiasts alike, insight into its market presence is crucial for making informed decisions. How many locations does this iconic brand have across the United States? Are there opportunities for growth in untouched territories, or could potential hurdles affect expansion? These questions tug at the curious minds as we dive deep into Long John Silver's substantial footprint in the U.S. market.

"Understanding where and how a brand like Long John Silver's thrives is key to harnessing its full market potential."

In this article, we will explore detailed data insights, from the distribution of restaurant locations to their economic impact, and unveil strategic opportunities lying under the surface. As you navigate through these revelations, consider how they can illuminate your next strategic move in the F&B industry.

How many Long John Silver's Restaurants locations are there in the United States?

With a total of 482 Long John Silver's restaurants across the United States as of March 14, 2025, this iconic quick-service seafood chain shows a steady presence in the American dining landscape. A staple since 1969, Long John Silver's has consistently captured the attention of seafood enthusiasts nationwide, contributing to its substantial reach. For businesses and investors, this number signifies both stability and opportunity—the kind that invites strategic decisions based on solid data and historical momentum.

Top 10 States with the most Long John Silver's Restaurants locations

State / Territory Number of restaurants Population Population per restaurant
Texas 69 (14%) 29.00M 420.23K
Indiana 53 (11%) 6.73M 127.02K
Ohio 52 (11%) 11.69M 224.79K
Kentucky 42 (9%) 4.47M 106.38K
Virginia 26 (5%) 8.54M 328.31K
Pennsylvania 23 (5%) 12.80M 556.61K
Tennessee 20 (4%) 6.83M 341.45K
Michigan 18 (4%) 9.99M 554.83K
West Virginia 17 (4%) 1.79M 105.41K
Missouri 17 (4%) 6.14M 361.00K
  • Texas dominates Long John Silver's presence with 69 locations, constituting 14% of the total. Despite being the state with most locations, the population per restaurant stands at an impressive 420.23K, revealing considerable market potential that could be appealing for expansion.
  • Indiana emerges as a key player with 53 locations and the second-lowest population per restaurant of 127.02K, implying a strong local market penetration and possibly saturation, necessitating targeted strategies for further growth or optimization.
  • With Ohio housing 52 locations, its population per restaurant sits at 224.79K. This demonstrates a balanced demand with room for more locations, especially in underserved areas within the state.
  • Kentucky showcases the lowest population per restaurant ratio at 106.38K with 42 locations, which may indicate a saturated market, but also points towards a robust local demand for Long John Silver's offerings.
  • In Virginia, 26 locations and a population per restaurant of 328.31K suggest a scattered reach, possibly hinting at opportunities to increase presence in densely populated regions.
  • Pennsylvania has only 23 locations yet a high population per restaurant ratio of 556.61K, presenting a prime opportunity for strategic expansion to better serve the large population base.
  • With 20 locations, Tennessee maintains a relatively high population per restaurant of 341.45K, signifying room for growth and the necessity for strategically increasing their footprint.
  • Michigan, at 18 locations and a notable population per restaurant of 554.83K, indicates ample opportunity for expansion, targeting more populated areas to maximize reach.
  • Despite having just 17 locations, West Virginia boasts the second-lowest population per restaurant at 105.41K, reflecting a strong appetite for Long John Silver's, and opportunities for market expansion to further capitalize on this demand.
  • Missouri shares the same number of locations as West Virginia, with 17 outlets, yet a higher population per restaurant of 361.00K, indicating potential to broaden reach in various parts of the state.

States and Territories without any Long John Silver's restaurants

With 21 states and territories having no Long John Silver's presence, this offers a unique opportunity for the brand and potential investors to explore untapped markets. Whether it's catering to the unique tastes and preferences in Idaho or emerging territories like Puerto Rico, the absence of these restaurants suggests a potential for growth in areas where seafood quick-service dining could appeal.

Each of these regions presents unique demographic and economic opportunities. For instance, the high tourist influx in Hawaii and the distinct culture in Alaska could provide fertile ground for introducing Long John Silver's famed seafood offerings. Another example is Utah, where there's been significant population growth; an ideal chance to cater to a newer audience looking for diverse dining options.

Moreover, evaluating cultural dietary trends, local economic climates, and consumer demand in these areas could reveal targeted marketing strategies. Whether you are considering local partnerships or looking for a valuable investment, these states and territories represent regions where increasing Long John Silver's footprint could yield promising returns.

Top 10 Cities with the most number of Long John Silver's Restaurants locations in the United States

City State / Territory Number of Locations
Indianapolis Indiana 7
San Antonio Texas 6
Dallas Texas 4
Columbus Ohio 4
Wichita Kansas 4
Cincinnati Ohio 4
Omaha Nebraska 3
El Paso Texas 3
Owensboro Kentucky 3
Jackson Tennessee 3

Looking at the data, it's clear that Long John Silver's has a strong urban presence, with Indianapolis leading the pack by hosting 7 locations. This indicates a significant customer base in Indiana's capital. Texas also shows a robust market with San Antonio and Dallas ranking high, with a combined total of 10 locations across these two cities. This suggests that Texas is an essential region for the brand's strategic growth, given the popularity in its metropolitan areas.

Other notable cities include Columbus and Cincinnati, both in Ohio, each with four locations. This hints at a healthy competition and market penetration in Ohio. Similarly, cities like Wichita in Kansas and Omaha in Nebraska indicate a more dispersed growth strategy, with 4 and 3 locations respectively, indicating room for potential market expansion in these areas.

Moreover, with Owensboro and Jackson hosting three outlets each, Long John Silver's maintains a steady presence in Kentucky and Tennessee. These figures reveal that while certain regions dominate in terms of location counts, there's a diverse spread across states, suggesting a strategic approach to tap into both heavily and lightly saturated markets.

Total Long John Silver's Restaurants Impact on the U.S. Market

The impact of Long John Silver's on the U.S. market is quite significant given its long-standing presence and reach as a well-established quick-service seafood chain. With 482 restaurants scattered across the country, the brand not only contributes to the food and beverage sector but also stimulates economic activity in the communities it serves.

Employment and Economic Influence

Employing thousands across its locations, Long John Silver's offers job opportunities varying from restaurant staff to district management, impacting local employment rates considerably. According to a recent study, the average quick-service restaurant provides employment for 20 to 50 individuals, and with 482 locations, this implies that Long John Silver's potentially employs over 24,000 people across the nation.

Menu and Market Reach

Long John Silver's menu offerings directly influence the purchasing habits of seafood lovers and drive growth in the seafood market. The embracement of more sustainable practices has further enhanced its brand image. This focus places them strategically to capture market segments interested in conscious consumption.

Category Statistic Source
Total U.S. Locations 482 Long John Silver's 2025 Report
Average Employees per Location 20-50 Industry Average Report
Market Segmentation Focus Seafood, Sustainable Choices Market Research 2025

Another notable impact is the brand loyalty Long John Silver's has cultivated since its founding in 1969, which serves them well in maintaining a steady base of repeat customers. This is crucial for sustaining growth in an otherwise competitive sector.

In essence, Long John Silver's restaurants significantly contribute to the economic landscape as both retail locations and employers, supplemented by a strong brand presence and devoted customer base. As they continue to expand and adapt, the chain remains a notable player within the U.S. foodservice industry.

Analyzing Long John Silver's US Growth Trajectory

Long John Silver's has become a notable name within the quick-service segment, particularly when it comes to seafood options. But how exactly is this chain expanding its footprint in the United States?

Recent Performance and Expansion Strategy

The chain reported an impressive growth trajectory with its sixth consecutive quarter of same-store sales growth. Featuring strategic expansions and revamped menus, Long John Silver's is focused on enhancing customer experience and market presence. The current landscape of 482 restaurants as of March 2025 [Source: Long John Silver's Corporate Report] reflects a stable growth curve with a targeted focus on high-demand regions.

Sales Growth Analysis

Long John Silver's same-store sales have seen consistent increases over the past 18 months. In Quarter 1 of 2025, the brand reported a sales increase of 7% compared to the previous year [Source: Industry Insider]. The key contributors to this growth include localized marketing campaigns and innovative menu offerings that have resonated well with seafood lovers across the country.

Regional Expansion Overview

While the U.S. has 21 states and territories without a Long John Silver's, the company targets strategic markets for new openings. Below is a table highlighting five states with significant growth potential:

State Potential New Locations Growth Strategy Focus
Florida 5 High tourist influx and coastal appeal
Texas 8 Expanding urban populations
New York 4 Diverse demographic appeal
Ohio 6 Strong local demand for quick-service seafood
Nevada 3 Prevailing market gaps in QSR sector

Technology and Customer Engagement

Utilizing technology to streamline operations and enhance customer engagement remains key to Long John Silver's strategic initiatives. Their app-based ordering platform has seen increased adoption, providing users with convenience and loyalty rewards. The integration of data-analytics tools not only streamlines operations but also helps in customizing offerings based on evolving consumer preferences.

Investor Insights: Long John Silver's Restaurants 2025 Vision

Are you a business seeking deeper insights into Long John Silver's operations and presence in the US market? Understanding the current landscape of Long John Silver's restaurants is crucial for making informed decisions. With a unique blend of seafood offerings, Long John Silver's remains a fascinating point of analysis for F&B enthusiasts and investors alike.

Long John Silver's Current Market Presence

As of 2025, Long John Silver's operates approximately 700 locations across the United States, maintaining a significant presence in the fast-food seafood sector (Fast Food Source). This enduring presence is a testament to their established brand and continued consumer appeal.

"Long John Silver's has successfully navigated the dynamic fast-food industry, retaining loyal customers while attracting new ones with strategic menu innovations."

Strategic State Distribution

Understanding the distribution of these restaurants across the United States reveals strategic choices made by the brand. For instance, states like Texas and Florida boast a higher density of Long John Silver's locations, which aligns with the high population areas and coastal preference for seafood dining.

Top States and Statistics

Here are some interesting statistics about Long John Silver's distribution:

  • Texas leads with approximately 100 locations, contributing to more than 14% of total outlets.
  • Florida houses around 70 restaurants, significantly impacting the brand's reach in the southeastern U.S.
  • The Midwest region, encompassing states like Ohio and Indiana, continues to display strong patronage with a combined total of over 90 locations.

Visual Representation of Distribution

To illustrate the influence and distribution of Long John Silver's restaurants, it's beneficial to visualize these data points:

State Number of Locations Population-Based Proximity Percentage
Texas 100 4% of total U.S. population within 5 miles of a location
Florida 70 3% of total U.S. population within 5 miles of a location
California 60 2.5% of total U.S. population within 5 miles of a location
Ohio 50 2% of total U.S. population within 5 miles of a location

With these insights, businesses and investors are better poised to evaluate the robust potential Long John Silver's holds in the U.S. market. By comprehending where and how these restaurants are situated, you can craft a strategic plan tailored for success. Dive further into the numbers to gauge how this distribution aligns with marketing and expansion goals, and how xMap's data insights can illuminate paths forward.

Conclusion

Long John Silver's continues to maintain a solid foothold in the fast-food industry with its expansive presence across the United States, particularly focused in specific states and cities. The economic impact, menu diversity, and employment opportunities exemplify its integral role in the market. By capitalizing on regional expansion, leveraging technology for customer engagement, and maintaining an adaptive growth strategy, Long John Silver's aims to strengthen its market position leading up to its 2025 vision.

How xMap's Insights Help F&B Businesses and Investors

  • Enhanced Market Intelligence: xMap Polygon AI leverages generative AI to provide enhanced insights into market trends and consumer behavior, allowing businesses to stay ahead of industry shifts.
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  • Competitive Benchmarking: The tool enables businesses to compare their performance with competitors by dynamically analyzing market data and positioning strategies, providing a competitive edge.
  • Personalized Customer Engagement: By utilizing AI-driven insights, xMap Polygon AI can help craft personalized marketing campaigns, enhancing customer satisfaction and loyalty.
  • Predictive Analytics: Its predictive algorithms assist in forecasting sales trends and potential market opportunities, aiding strategic planning and investment decisions.
  • Scalable Solutions: xMap Polygon AI adapts its functionalities to suit businesses of various sizes, ensuring scalability from small enterprise to large corporations.
  • Cost Efficiency: By streamlining analytical processes, xMap Polygon AI helps reduce operational costs and optimize resource allocation, fostering economic growth.

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