XMAP // FOOTFALL MAP

How many people are here, hour by hour

See the number of people present in every part of a city, for each hour of the day. Search any address, scrub through the day, and drop pins to compare candidate sites, then get the real numbers for any area you need.

Footfall Map // sample city12:00
People12,000+
0
Cities live
0
Countries
24h
Hourly granularity
0M+
Places behind the data
What the map shows

A living picture of where people are

The xMap Footfall Map divides a city into a grid of hexagonal cells and colors each one by how many people are present, from empty cells through to the busiest at 12,000 and above. Move the time-of-day slider and the whole map changes, so you can watch a city fill and empty across all 24 hours. Click any cell to see its pattern, or request the exact figures for the areas you care about.

What you can do on the map

An analysis tool, not just a picture

Search

Jump to any address

Type any street, place, or landmark and the map flies straight to it, so you can read the footfall around a specific spot.

Time

Toggle the time of day

Drag the slider across all 24 hours or press play to animate a full day and watch the crowd move. The density scale adapts as the hour changes.

Pins

Drop pins to compare sites

Place a pin on any location to turn it into a scored site, then keep clicking to add more and compare candidates side by side.

Export

Copy for AI

Send a single site or a whole comparison to your AI tools with one click, formatted for an agent to reason over.

From preview to precision

The map is the preview. The data is the product.

The public map shows color bands and sample points so anyone can explore. When you need real numbers to make a decision, xMap delivers the underlying data for any area you specify.

Live map

Explore for free

  • People present shown as color bands per hexagon
  • Every hour of the day, animated end to end
  • Sample points across 17 cities worldwide
  • No sign-up to look around
Full footfall data

Get the real numbers

  • Exact footfall for any area, not just sample points
  • Hourly, daily, and seasonal breakdowns
  • Any city we cover, or a new one built on request
  • Delivered by API, bulk export, or Polygon AI

Request full data

Site selection

Turn any location into a scored site

Drop a pin on a candidate location and the map scores it instantly: people present at the chosen hour, footprint area, a tier from quiet to prime, and the neighborhood. Keep dropping pins to line up every candidate, sort them, and copy the whole comparison to your AI tools. It is footfall built for the decision, not just the picture.

Try it on the live mapRequest full data

Sao Paulo · 18:00-19:00+ Copy all for AI
ASite A+ Copy for AI
~11.2k people · ~0.1 km² · Prime
BELA VISTA · -23.5645, -46.6490
BSite B+ Copy for AI
~6.8k people · ~0.1 km² · Strong
LIBERDADE · -23.5692, -46.6365
Coverage

17 cities, 10 countries, 4 continents

Footfall is live across major metros in the Americas, Europe, the Middle East, and Asia Pacific, and the list keeps growing. Need a market that is not here yet? Tell us and the team will build it.

Request a city

New York CityLos AngelesChicagoSan FranciscoBostonSeattlePhiladelphiaWashington DCSão PauloMadridGreater SydneyRiyadhAbu DhabiDohaBahrainMaltaYour city, on request
Use cases

What teams do with hourly footfall

Retail & F&B

Site selection

Rank candidate locations by how many people are actually present, and at which hours.

Real estate

CRE valuation

Back a property's value with demonstrated footfall by hour and season, not estimates.

Advertising

OOH planning

Place billboards and activations where and when the crowd is largest.

Brands

Catchment & benchmarking

Measure the true catchment of a store and compare footfall across your network.

Analysts

Competitive intelligence

See how busy a rival's area is, hour by hour, and track how it shifts over time.

Cities & events

Planning

Understand peak-hour crowding for transport, safety, and event operations.

Why xMap

Precise places, real hours

Hourly detail

People-present counts for every hour, plus daily and seasonal breakdowns in the full data.

Precise geography

Built on 300M+ mapped places, so footfall attaches to the right location, not a rough area.

Global and growing

17 cities across 4 continents today, with new markets added on request.

Flexible delivery

Interactive map, API, bulk export, and plain-language querying with Polygon AI.

FAQ

Footfall data, answered

What does the xMap Footfall Map show?

It shows how many people are present in each hexagonal cell of a city, for every hour of the day. Cells are colored by density, from empty through to the busiest at 12,000 people and above, and the whole map updates as you move the time-of-day slider.

How granular is xMap footfall data?

The map reports at the level of small hexagonal cells, hour by hour across the full day. The full dataset adds daily and seasonal breakdowns, and exact figures for any area you specify rather than only the sample points shown on the public map.

Which cities does xMap cover?

Footfall is live for 17 cities across 10 countries and 4 continents, including New York City, Los Angeles, Chicago, San Francisco, Boston, Seattle, Philadelphia, Washington DC, São Paulo, Madrid, Greater Sydney, Riyadh, Abu Dhabi, Doha, Bahrain, and Malta. If you need a city that is not covered yet, xMap can build it on request.

What is the difference between the map and the full data?

The public map is a preview: it shows color bands and sample points so you can explore for free. The full footfall data gives real numbers for any area, with hourly, daily, and seasonal breakdowns, delivered by API, bulk export, or Polygon AI.

How is footfall measured?

Footfall is derived from aggregated, privacy-safe location signals mapped to precise place boundaries, then modelled into the number of people present in each cell for each hour. Accurate place data is what keeps the counts attached to the right location.

Can I compare candidate sites on the map?

Yes. Drop a pin on any location to turn it into a scored site showing the people present at the selected hour, the footprint area, a tier, and the neighborhood. Keep dropping pins to compare multiple candidates side by side and sort them, which makes the map a working tool for site selection.

What is Copy for AI?

Copy for AI exports a site, or a full multi-site comparison, in a format your AI tools and agents can read directly, so you can move from the map into your own analysis or workflow in one step.

Can I get footfall data for a city or area you do not list?

Yes. Tell the xMap team the city or area you need and they will scope and build it. The public list is where coverage is live today, not the limit of what can be delivered.

Is footfall data privacy compliant?

The data is aggregated and anonymous, reported at the level of cells and populations rather than identifiable individuals. Confirm the compliance details for your specific markets when you request data.

See your city, hour by hour

Explore the live Footfall Map, or tell us the areas you need and get the real numbers.

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