Number of Potbelly Locations in the United States of America

Distribution of Potbelly Locations Across United States of America by State

Potbelly operates 446 United States of America locations across 30 states. Largest clusters are in Illinois, Texas, and Michigan; the top 10 states contain 78.0% of sites. Coverage is thinner in North Dakota, South Dakota, and Tennessee.

Top 10 States with the most number of Potbelly locations in United States of America

Potbelly shows strong visitor engagement: 197 locations are above the mean traffic score (mean: 51.0) and 69 qualify as highly visited.

Potbelly has a total of 446 locations across the United States, with Illinois leading at 115 locations, representing 25.8% of the total. The top three states—Illinois, Texas, and Michigan—account for 46.6% of all locations, while the top ten states cover 78.0%. The District of Columbia offers the best access with the lowest population per location at 37,255, whereas Tennessee is the most stretched with 6,923,772 people per location.

State & Territory	Number of Locations	Population	Population per location
Illinois	115 (25.8%)	12,757,634	110,936
Texas	63 (14.1%)	29,243,342	464,180
Michigan	30 (6.7%)	10,057,921	335,264
Maryland	26 (5.8%)	6,161,707	236,989
Virginia	26 (5.8%)	8,624,511	331,712
Minnesota	23 (5.2%)	5,695,292	247,621
Ohio	20 (4.5%)	11,774,683	588,734
District of Columbia	18 (4.0%)	670,587	37,255
Wisconsin	14 (3.1%)	5,882,128	420,152
Indiana	13 (2.9%)	6,784,403	521,877

Potbelly per capita insights

States (District of Columbia, Illinois, Maryland) enjoy the best per capita access to Potbelly.
States like Texas, Michigan, Ohio, Wisconsin, Indiana, despite their large number of locations, are under-served on a per-person basis, signaling potential demand for suburban expansion.
Several states strike a balance between population growth and Potbelly density, making them hotspots for sustained competition.

Cities With the Most Potbelly Locations in the United States of America

Locations concentrate around major metros such as Cook, District of Columbia, Harris, Dallas, and Hennepin. The top 10 cities account for 40.4% of U.S. sites.

Top 10 Cities Ranked by Location Count

Potbelly operates 446 locations across the United States, with the highest concentration in Cook, Illinois, hosting 71 stores. The top 10 cities, including District of Columbia and Harris, Texas, collectively account for 40.4% of all locations. Other notable cities with at least 9 locations include Dallas, Texas, and New York, New York. This distribution highlights significant regional clusters within the brand's footprint.

City	State & Territory	Number of Stores
Cook	Illinois	71
District of Columbia	District of Columbia	18
Harris	Texas	17
Dallas	Texas	13
Hennepin	Minnesota	11
Dupage	Illinois	11
Tarrant	Texas	10
Oakland	Michigan	10
New York	New York	10
Maricopa	Arizona	9

Street-level hotspots (busiest streets with multiple Potbelly)

Street-level clusters show corridors where multiple Potbelly locations sit within the same neighborhood indicating strong local presence and coherence. Potbelly operates a total of 446 nationwide.

Download Potbelly Outlets Points of Interest Data

The complete dataset of Potbelly locations across the United States of America is available for download, including coordinates, traffic patterns, and operational status.

Key Variables for Potbelly Points of Interests

Potbelly has 446 locations across the United States of America. The key variables shows the most infleuntial aspects for Potbelly locations nationwide. This provides a closer look of how Potbelly is operating from different prespectives.

Name	Description	Data Type
poi_id	Unique identifier for the point of interest	String
name	Name of the location	String
region	State or territory	String
locality	City or local area	String
address	Complete street address	String
longitude, latitude	Geographic coordinates	Float
business_status	Operational status (Open/Closed)	String
phone	Contact phone number	String
rating	Average customer rating	Float
rating_count	Number of customer reviews	Integer
traffic_score	Visitor traffic intensity score (0-100)	Float
geom	Geometric coordinates in WKB format	Geometry

Average Area Covered Per Potbelly Locations (By State)

Potbelly's locations in the United States are distributed across states with varying land areas. Texas, the largest state by area at 695,668 km², hosts 63 Potbelly locations, while the smallest area, the District of Columbia at 177 km², has 18 locations. Illinois has the highest number of Potbelly locations at 115, despite being smaller in area (149,995 km²) than Texas and Michigan. Other states like Maryland and Virginia each have 26 locations, with areas of 32,131 km² and 110,786 km² respectively.

State & Territory	Area (km²)
Illinois	149,995
Texas	695,668
Michigan	250,486
Maryland	32,131
Virginia	110,786
Minnesota	225,182
Ohio	116,098
District of Columbia	177
Wisconsin	169,636
Indiana	94,331

Business Status of Potbelly Locations (Open vs Closed)

Potbelly has a total of 368 locations across the top ten states in the United States, all of which are currently open with no closures. Illinois leads with 115 open stores, followed by Texas with 63 and Michigan with 30. Each state listed maintains a 100% open rate, indicating stable business operations across these regions.

State & Territory	Number of Open Locations	Number of Closed Locations
Illinois	115	0
Texas	63	0
Michigan	30	0
Maryland	26	0
Virginia	26	0
Minnesota	23	0
Ohio	20	0
District of Columbia	18	0
Wisconsin	14	0
Indiana	13	0

Traffic Data for Potbelly Locations (By State)

This view compares activity near Potbelly locations across states. Using traffic scores observed around 446 sites, it highlights the busiest markets, states with a high share of above-average locations, and areas where activity is comparatively light. Use it to benchmark performance, prioritize field operations, and spot expansion or optimization opportunities.

What Potbelly locations are busy in top 10 states?

Potbelly's busiest locations in the United States are concentrated in Maryland and Indiana, each with 30.8% of their stores classified as busy. Ohio follows closely with 30.0%, while Wisconsin has 28.6% busy locations. Illinois has the highest number of busy stores at 25, representing 21.7% of its total 115 locations.

State & Territory	Number of Busy Locations
Illinois	25 (21.7%)
Texas	14 (22.2%)
Maryland	8 (30.8%)
Michigan	7 (23.3%)
Ohio	6 (30.0%)
Virginia	6 (23.1%)
Minnesota	5 (21.7%)
Wisconsin	4 (28.6%)
Indiana	4 (30.8%)
District of Columbia	4 (22.2%)

Customer Reviews and Ratings of Potbelly Locations

This section summarizes customer sentiment toward Potbelly. Using ratings and review totals from 446 locations, we highlight where scores are consistently high and where feedback volume is greatest. Average star ratings reflect perceived quality, while total reviews indicate engagement and reach across the network.

Average Ratings

Potbelly's highest average ratings in the United States are consistently 4.1 across Indiana, Minnesota, Ohio, Texas, and Wisconsin. Illinois leads in total reviews with 32,920, followed by Texas with 20,389 and Michigan with 10,232. Minnesota also ranks in the top five for both average rating and review count, with 4.1 stars and 6,963 reviews.

State & Territory	Average Rating
District of Columbia	3.9
Illinois	3.9
Indiana	4.1
Maryland	4.0
Michigan	4.0
Minnesota	4.1
Ohio	4.1
Texas	4.1
Virginia	4.0
Wisconsin	4.1

Number of Reviews

Potbelly's highest average rating of 4.1 is shared by Indiana, Minnesota, Ohio, Texas, and Wisconsin. Illinois leads in total reviews with 32,920, followed by Texas with 20,389 and Michigan with 10,232. Maryland and Minnesota also contribute significant review counts, with 8,129 and 6,963 respectively.

State & Territory	Total Reviews
District of Columbia	4,886
Illinois	32,920
Indiana	4,087
Maryland	8,129
Michigan	10,232
Minnesota	6,963
Ohio	5,112
Texas	20,389
Virginia	6,926
Wisconsin	5,125

Potbelly Locations With Verified Contact Information

Contact Information

Potbelly has full phone coverage in all locations across the listed states in the United States. Illinois leads with 115 locations, followed by Texas with 63 and Michigan with 30, each having 100% phone availability. Other states like Maryland, Virginia, and Minnesota also maintain complete phone coverage for all their Potbelly locations.

State & Territory	Number of Locations with Phone Numbers
District of Columbia	18 (100.0%)
Illinois	115 (100.0%)
Indiana	13 (100.0%)
Maryland	26 (100.0%)
Michigan	30 (100.0%)
Minnesota	23 (100.0%)
Ohio	20 (100.0%)
Texas	63 (100.0%)
Virginia	26 (100.0%)
Wisconsin	14 (100.0%)

Use cases for Potbelly Points of Interests Data

Market Analysis

Potbelly POI data enables clear measurement of footprint and demand. Analysts can rank states and cities by location count, compare coverage on a per-capita basis, and use traffic scores and review volumes to spot high-performing markets and under-served pockets. The result is an objective view of saturation, growth opportunities, and performance outliers.

Site Selection

For network planning, the data supports scoring candidate trade areas using location density, population per location, and nearby traffic intensity. Teams can evaluate cannibalization risk via nearest-store distance, surface whitespace along key corridors, and prioritize sites near retail anchors, campuses, or transit where observed activity is strongest.

Urban Planning

Planners can map clusters and service gaps to understand commercial access at the neighborhood level. Per-capita coverage highlights communities with limited access, while changes in openings or closures signal shifts in activity. These insights inform corridor revitalization, streetscape and transit planning, and data-driven zoning decisions.

How this xMap's POI data can help businesses?

Accuracy and Precision: xMap data offers high-accuracy data, which minimizes the chances of wrong decisions based on flawed information.
Complete Data: With xMap, businesses have access to comprehensive and complete data, effectively filling any knowledge gaps and providing a well-rounded view for decision making.
Up-to-Date Information: xMap ensures that the data provided is regularly updated, which allows businesses to make dynamic, timely decisions in tune with current trends and situations.
Scalability: xMap data allows businesses to scale their operations efficiently, by providing insights that cater to varying business sizes and requirements.
Analytical Power: Utilizing xMap data's analytics can help identify patterns and trends, thus enhancing strategic planning and foresight for businesses.