Distribution of Northwestern Mutual Locations Across United States of America by State

Northwestern Mutual operates 966 United States of America locations across 51 states. Largest clusters are in Illinois, California, and Florida; the top 10 states contain 50.0% of sites. Coverage is thinner in RhodeIsland, DistrictofColumbia, and Nevada.

Top 10 States with the most number of Northwestern Mutual locations in United States of America

Northwestern Mutual shows strong visitor engagement: 1 locations are above the mean traffic score (mean: 51.79) and 0 qualify as highly visited.

Northwestern Mutual has 966 locations across the United States, with Illinois leading at 70 locations (7.2% of total) and California close behind with 69 locations (7.1%). The top three states account for 20.7% of all locations, while the top ten states represent half of the network. Iowa offers the best access with one location per 93,789 people, whereas Nevada is the most stretched, serving over 3.1 million people per location.

Northwestern Mutual per capita insights

• States (Iowa, Wisconsin, Montana) enjoy the best per capita access to Northwestern Mutual.
• States like California, Florida, Texas, Pennsylvania, despite their large number of locations, are under-served on a per-person basis, signaling potential demand for suburban expansion.
• Several states strike a balance between population growth and Northwestern Mutual density, making them hotspots for sustained competition.

Cities With the Most Northwestern Mutual Locations in the United States of America

Locations concentrate around major metros such as LosAngeles, Cook, Dupage, NewYork, and Hillsborough. The top 10 cities account for 11.1% of U.S. sites.

Top 10 Cities Ranked by Location Count

Northwestern Mutual has 966 locations across the United States, with the top 10 cities accounting for 11.1% of these. Los Angeles, California leads with 19 locations, followed by Cook and Dupage in Illinois, each with 13. New York, New York has 12 locations, while Hillsborough, Fairfield, and Maricopa each have 9. The remaining top cities include Orange, California and Saint Louis, Missouri with 8 locations, and Miami-Dade, Florida with 7.

Street-level hotspots (busiest streets with multiple Northwestern Mutual)

Street-level clusters show corridors where multiple Northwestern Mutual locations sit within the same neighborhood indicating strong local presence and coherence. Northwestern Mutual operates a total of 966 nationwide.

Download Northwestern Mutual Outlets Points of Interest Data

The complete dataset of Northwestern Mutual locations across the United States of America is available for download, including coordinates, traffic patterns, and operational status.

Key Variables for Northwestern Mutual Points of Interests

Northwestern Mutual has 966 locations across the United States of America. The key variables shows the most infleuntial aspects for Northwestern Mutual locations nationwide. This provides a closer look of how Northwestern Mutual is operating from different prespectives.

Average Area Covered Per Northwestern Mutual Locations (By State)

Northwestern Mutual has the highest number of locations in Illinois with 70, despite Illinois having a smaller land area (149,995 km²) compared to Texas, which is the largest state by area at 695,668 km² but has only 43 locations. California follows closely with 69 locations and an area of 423,965 km². Ohio is the smallest state by land area in this dataset at 116,098 km², also hosting 43 locations.

Business Status of Northwestern Mutual Locations (Open vs Closed)

Northwestern Mutual has a high business open rate across key U.S. states, with Ohio leading at 97.7% (42 open out of 43 total). California and Iowa also show strong performance, each with a 97.1% open rate. Florida has the lowest open percentage at 85.2%, with 52 open and 8 closed locations. Overall, most states maintain above 85% of locations open.

Traffic Data for Northwestern Mutual Locations (By State)

This view compares activity near Northwestern Mutual locations across states. Using traffic scores observed around 966 sites, it highlights the busiest markets, states with a high share of above-average locations, and areas where activity is comparatively light. Use it to benchmark performance, prioritize field operations, and spot expansion or optimization opportunities.

What Northwestern Mutual locations are busy in top 10 states?

For Northwestern Mutual in the United States, Illinois is the only state with a busy location, accounting for 1 out of 70 total locations, or 1.4%. All other states listed, including California, Florida, and Texas, have zero busy locations despite having between 30 and 70 total locations each.

Customer Reviews and Ratings of Northwestern Mutual Locations

This section summarizes customer sentiment toward Northwestern Mutual. Using ratings and review totals from 966 locations, we highlight where scores are consistently high and where feedback volume is greatest. Average star ratings reflect perceived quality, while total reviews indicate engagement and reach across the network.

Average Ratings

Northwestern Mutual's highest average rating in the United States is in Iowa, with a perfect 5.0 score. Illinois and Pennsylvania both follow closely with average ratings of 4.6. Wisconsin leads in the number of reviews at 229, while Florida and California have 127 and 68 reviews, respectively.

Number of Reviews

Northwestern Mutual's highest average rating is in Iowa, with a perfect 5.0, followed by Illinois and Pennsylvania at 4.6. Wisconsin leads in total reviews, contributing 229, while Florida and California follow with 127 and 68 reviews, respectively. Illinois ranks high in both average rating (4.6) and review count (38).

Northwestern Mutual Locations With Verified Contact Information

Contact Information

Northwestern Mutual achieves full phone coverage in all listed states across the United States, with each state showing 100% of locations having phone access. Illinois leads with 70 locations fully covered, followed closely by California with 69 and Florida with 61. Other states like Wisconsin, New York, Ohio, and Texas also maintain complete phone coverage, ranging from 30 to 54 locations. This consistent 100% coverage highlights Northwestern Mutual's comprehensive phone accessibility nationwide.

Use cases for Northwestern Mutual Points of Interests Data

Market Analysis

Northwestern Mutual POI data enables clear measurement of footprint and demand. Analysts can rank states and cities by location count, compare coverage on a per-capita basis, and use traffic scores and review volumes to spot high-performing markets and under-served pockets. The result is an objective view of saturation, growth opportunities, and performance outliers.

Site Selection

For network planning, the data supports scoring candidate trade areas using location density, population per location, and nearby traffic intensity. Teams can evaluate cannibalization risk via nearest-store distance, surface whitespace along key corridors, and prioritize sites near retail anchors, campuses, or transit where observed activity is strongest.

Urban Planning

Planners can map clusters and service gaps to understand commercial access at the neighborhood level. Per-capita coverage highlights communities with limited access, while changes in openings or closures signal shifts in activity. These insights inform corridor revitalization, streetscape and transit planning, and data-driven zoning decisions.

How this xMap's POI data can help businesses?

• Accuracy and Precision: xMap data offers high-accuracy data, which minimizes the chances of wrong decisions based on flawed information.
• Complete Data: With xMap, businesses have access to comprehensive and complete data, effectively filling any knowledge gaps and providing a well-rounded view for decision making.
• Up-to-Date Information: xMap ensures that the data provided is regularly updated, which allows businesses to make dynamic, timely decisions in tune with current trends and situations.
• Scalability: xMap data allows businesses to scale their operations efficiently, by providing insights that cater to varying business sizes and requirements.
• Analytical Power: Utilizing xMap data's analytics can help identify patterns and trends, thus enhancing strategic planning and foresight for businesses.