There are 1,315 Benefit Cosmetics locations in the United States of America as of January 11, 2026. The state or territory with the most Benefit Cosmetics locations is California, with 204 sites, accounting for roughly 15.5% of the total.


Benefit Cosmetics operates 1,315 United States of America locations across 50 states. Largest clusters are in California, Texas, and Florida; the top 10 states contain 57.3% of sites. Coverage is thinner in Montana, SouthDakota, and Vermont.

Benefit Cosmetics shows strong visitor engagement: 16 locations are above the mean traffic score (mean: 42.54) and 6 qualify as highly visited.
Benefit Cosmetics has 1,315 locations across the United States, with California leading at 204 stores, representing 15.5% of the total. The top three states—California, Texas, and Florida—account for 32.8% of all locations, while the top ten states cover 57.3%. Nevada, Idaho, and Oklahoma offer the best access with the lowest population per location, whereas Vermont, Montana, and Mississippi are the most stretched markets.
Locations concentrate around major metros such as LosAngeles, Maricopa, Cook, Orange, and Harris. The top 10 cities account for 15.8% of U.S. sites.

Benefit Cosmetics has 1,315 locations across the United States, with the top 10 cities accounting for 15.8% of all locations. Los Angeles, California leads with 47 locations, followed by Maricopa, Arizona with 26, and Cook, Illinois with 25. California cities dominate the list, including Orange, San Diego, Riverside, and Santa Clara.
Street-level clusters show corridors where multiple Benefit Cosmetics locations sit within the same neighborhood indicating strong local presence and coherence. Benefit Cosmetics operates a total of 1315 nationwide.

The complete dataset of Benefit Cosmetics locations across the United States of America is available for download, including coordinates, traffic patterns, and operational status.

Benefit Cosmetics has 1315 locations across the United States of America. The key variables shows the most infleuntial aspects for Benefit Cosmetics locations nationwide. This provides a closer look of how Benefit Cosmetics is operating from different prespectives.

Benefit Cosmetics has the highest number of locations in California with 204 stores across 423,965 km². Texas, the largest state by area at 695,668 km², hosts 126 locations. Ohio is the smallest state listed by area at 116,098 km², with 46 locations. Some states like New York and North Carolina have missing area data despite having 53 and 42 locations respectively.

Benefit Cosmetics has a high business continuity rate across key U.S. states, with Florida, Illinois, Pennsylvania, Michigan, and North Carolina showing a 100% open status for all stores. California leads in total stores with 204 locations, 99.0% of which remain open. Texas and New York have slightly lower open percentages at 98.4% and 98.1%, respectively. Overall, the brand maintains strong operational presence, with minimal closures reported.
This view compares activity near Benefit Cosmetics locations across states. Using traffic scores observed around 1,315 sites, it highlights the busiest markets, states with a high share of above-average locations, and areas where activity is comparatively light. Use it to benchmark performance, prioritize field operations, and spot expansion or optimization opportunities.

Benefit Cosmetics has the highest number of busy locations in California, with 2 out of 204 stores, representing 1.0%. Arizona shows the highest busy location percentage at 2.7%, with 1 busy store among 37 total. Other states like Ohio and Pennsylvania each have 1 busy location, accounting for 2.2% of their total stores. Florida, Michigan, and North Carolina report no busy locations despite having over 40 stores each.
This section summarizes customer sentiment toward Benefit Cosmetics. Using ratings and review totals from 1,315 locations, we highlight where scores are consistently high and where feedback volume is greatest. Average star ratings reflect perceived quality, while total reviews indicate engagement and reach across the network.

Benefit Cosmetics received the highest average ratings of 5.0 in North Carolina and Pennsylvania, followed closely by Arizona, California, and Florida with ratings of 4.9. California led in review volume with 9,387 reviews, followed by Florida with 6,321 and Texas with 4,143. New York and Illinois also contributed significantly, with over 3,200 reviews each.
Benefit Cosmetics received the highest average ratings of 5.0 in North Carolina and Pennsylvania, with Arizona, California, and Florida close behind at 4.9. California led in total reviews with 9,387, followed by Florida with 6,321 and Texas with 4,143. New York and Illinois also contributed significantly, with 3,406 and 3,209 reviews respectively.

Benefit Cosmetics achieved full phone coverage across all listed states in the United States. California led with 204 locations, followed by Texas with 126 and Florida with 101, each at 100% coverage. Other states like Illinois, New York, and Ohio also maintained complete phone availability, with totals ranging from 37 to 55 locations. This uniform 100% phone presence highlights consistent contact accessibility across key markets.
Benefit Cosmetics POI data enables clear measurement of footprint and demand. Analysts can rank states and cities by location count, compare coverage on a per-capita basis, and use traffic scores and review volumes to spot high-performing markets and under-served pockets. The result is an objective view of saturation, growth opportunities, and performance outliers.
For network planning, the data supports scoring candidate trade areas using location density, population per location, and nearby traffic intensity. Teams can evaluate cannibalization risk via nearest-store distance, surface whitespace along key corridors, and prioritize sites near retail anchors, campuses, or transit where observed activity is strongest.
Planners can map clusters and service gaps to understand commercial access at the neighborhood level. Per-capita coverage highlights communities with limited access, while changes in openings or closures signal shifts in activity. These insights inform corridor revitalization, streetscape and transit planning, and data-driven zoning decisions.